I have come to realize the importance of SEO and wanted a handy resource to help me on my way. However, I bear the scars of the many battles I've had with the plethora of dreadfully dry, and dull books that are out there. So I did approach this one with some trepidation. However all my fears melted away within minutes. I breezed through the book, making hundreds of notes on the way. There is so much information bursting out from its pages, that even clued up SEO practitioners will have need of it. Everything is covered from the basic philosophy behind web site optimization to just about every conceivable way of driving traffic to your website. It will become something of a bible for me as I plan my future internet ventures.

I'm someone who has designed and maintained websites for some time, but I had never delved into the world of SEO (search engine optimization). I knew there was ALOT of ideas and methods out there, and I wasn't sure which worked. Thankfully, I found this book. Turns out there ARE a ton of SEO methods out there, and the author covers them all. I was originally disappointed that there wasn't any clear indication which methods were the best, but realized that from website to website, much like site needs and design rules, the "best" SEO methods may vary greatly. The author takes the reader through all of them. Also, as is very important with a book of this type, it is quite up-to-date, though it may give a little too much time to BBS. The only complaint I have is spamming message boards with your web address. As a message board owner myself, people who pop in for one post that has a web address in it are the bane of my existence. But to be fair, the author cautions against that as well. Bottomline this is a great place to start if you want to learn about SEO.

I would highly recommend this book to anyone who wants to attract more activity to their website but don't know where to start. The author wrote this book for beginners taking in to consideration that beginners no very little about the acronyms of the industry. Many times when reading a book, not know much on the subject I walked away with more questions then when I started. Not the case with this book! All your answers will be answered and explained in a way you can understand.

If you have a website and want it to be successful then this book is a must. There are many books and articles on SEO but this one stands out because it gives the reader all the information needed to make their website seen by the people that count. As in other books by Blankson it is not just designed for those who are technically savvy, it's for people of all levels. Each section explains in great detail a specific area of SEO. From the ranking system and exactly how it works to public relations on the web and everything in between you cannot go wrong by following the advice in this book. As a web designer myself I found information that was new to me and I can now use it as a beneficial tool to all sites I develop.

Anyone with a website has to learn Search Engine Optimization. It is the only way to be viable on the web and have any chance of getting your site noticed. This book is laid out in very simple easy to understand sections that give you step by step instructions. This book is a manual that you will come back to again and again. The topics apply to all the major search engines with particular attention on Google. Not only is this book extensive on SEO, Mr. Blankson also goes beyond SEO with a lot of other great marketing advice. If you put these principles to use, you will see growth in your business- guaranteed!