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Ultimate Usp: Proven Techniques For Sales Success

Cowden. (author)

Paperback Published on: 22/08/1994

£18.99

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Synopsis

A guide to sales tactics. Designed for self-development or group sales training, it aims to provide understanding of customers and every stage of the selling process. It includes techniques used with top sales forces: Smithkline Beecham; Ciba Geigy; Digital; and Allied Distillers.