The Qualcomm Equation: How a Fledgling Telecom Company Forged a New Path to Big Profits and Market Dominance
Synopsis
How did a small, unknown company like Qualcomm manage to storm the wireless industry and grow into a multibillion dollar powerhouse in less than a decade? The Qualcomm Equation provides an in-depth look at Qualcomm's business model, as well as chronicling the exciting early history of the company. Readers will gain insight into the methods Qualcomm used to license a growing list of patents for profit, and learn from the key business strategies that enabled Qualcomm to leapfrog the competition.
Publisher information
- Publisher: Amacom
- ISBN: 9780814408186
- Number of pages: 266
- Dimensions: 236 x 163 x 26 mm
- Weight: 548g

















