Shaping the Future: A Dynamic Process for Creating and Achieving Your Company's Strategic Vision

"Shaping the Future" provides how-to guidance - as well as examples based on interviews with executives from companies like Boeing, Microsoft, Rockwell-Collins, and Apple - on how readers can help to create a future of their own choosing. Rethinking many classic assumptions about change, "Shaping the Future" emphasizes the importance of making a single, critical change - the strategic imperative - rather than many smaller ones. The book presents a practical and unique Transformational Model, consisting of five key steps necessary to overcome resistance and effect critical change within an organization.