Introducing Marketing

Introducing Marketing

Paperback Published on: 10/12/2001
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Synopsis

"Integrated Marketing" boxes illustrate how companies apply principles.

Publisher information

  • Publisher: John Wiley and Sons Ltd
  • ISBN: 9780471395317
  • Number of pages: 300
  • Dimensions: 254 x 203 mm
  • Weight: 544g
  • Languages: English

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