Interactive Marketing

Interactive Marketing: How to Use Integrated Offer-Driven Advertising, Database Marketing and Sales Promotion to Create Maximum Action

Hardback Published on: 01/01/1994
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Publisher information

  • Publisher: Pearson Education (US)
  • ISBN: 9780132135627
  • Number of pages: 504
  • Dimensions: 248 x 184 mm
  • Languages: English

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