Innovating Strategy Processes

Hardback Published on: 14/12/2004
Price: £61.99
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Synopsis

Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.

  • Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process.
  • Offers new conceptual frameworks for analyzing and designing strategy process.
  • Addresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies.
  • Signals the future direction of the field.

Publisher information

  • Publisher: John Wiley and Sons Ltd
  • ISBN: 9781405129398
  • Number of pages: 304
  • Dimensions: 254 x 178 x 28 mm
  • Weight: 671g
  • Languages: English

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