Formula One: The Business of Winning

Formula One motor racing is today the richest and most powerful sport in the world. Combining glamour, engineering excellence, advanced technology, danger and speed, it ranks alongside the Olympic Games and soccer's World Cup as one of the world's greatest sporting events. In this book, Russell Hotten examines for the first time the business and finance of Formula One including the sport's movers and shakers, its multi-millionaire drivers, and the team owners, sponsors and media.