e-Shock the New Rules: The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers

"E-shock" and "E-shock 2000" were books that revolutionized the way major retailers and manufacturers look at the strategic opportunities for e-commerce. To keep pace with the rapid rate of change and developments in e-commerce, Michael de Kare Silver has radically revised and updated "E-Shock 2000" and added a new strategy section - "The New Rules of e-Commerce Success".