Corporate Strategy

Corporate Strategy: Resources and the Scope of the Firm

Paperback Published on: 01/10/1996
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Synopsis

Based on current research in the resource based view of the firm and organizational economics, this text develops a rigorous approach to the many important issues surrounding the scope of the firm. Beginning from the analysis of how valuable resources contribute to the competitive advantage of a single business, it progresses through the analysis of scale, scope and vertical integration within an industry, to the treatment of diversification and the management of multibusiness firms.

Publisher information

  • Publisher: McGraw-Hill Education - Europe
  • ISBN: 9780071144650
  • Number of pages: 734
  • Dimensions: 230 x 207 mm
  • Weight: 15800g

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