Cases in e-Commerce
Paperback Published on: 01/06/2001
Price: £41.99
Synopsis
This work includes 37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the e-commerce textbook written by the authors.
Publisher information
- Publisher: McGraw-Hill Education - Europe
- ISBN: 9780071124126
- Number of pages: 800
- Dimensions: 261 x 210 x 27 mm
- Weight: 1420g
- Languages: English

















