Brand Evolution: Moderne Markenfuhrung Im Digitalen Zeitalter
Tom Alby (author of contributions), Elke Theobald (editor), Dragan Alexander (author of contributions), Philipp T Haisch (editor), Robert Blahudka (author of contributions), Dietmar Bottler (author of contributions), Danny Buddenberg (author of contributions), Christian Daul (author of contributions), Anna Dietrich (author of contributions), Wolfgang Fuchs (author of contributions)
Paperback Published on: 25/08/2011
Price: £76.00
Publisher information
- Publisher: Gabler Verlag
- ISBN: 9783834925329
- Number of pages: 579
- Dimensions: 244 x 170 x 31 mm
- Weight: 939g
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