
Beyond the Mulatta: Haunted Hybridity in Advertising
Synopsis
Beyond the Mulatta: Haunted Hybridity in Advertising will chronicle and analyze black and mixed-race women's trajectory in postcolonial visual culture history. In contemporary western advertising, there is a frequently recurring stock figure of a particular type of black woman. This figure is a of African descent, with a light to medium skin tone and a loosely curled Afro. She is an engine of middle-class aspiration and an avatar of "a better future" that is close at hand, but will never happen.
Publisher information
- Publisher: Brill
- ISBN: 9789004692015
- Number of pages: 252
- Dimensions: 235 x 155 x 21 mm
- Weight: 544g
- Languages: English





